Heidi Montag Fendi Spy designer purses

Uh oh. Is Speidi about to become…Spy-di? After waving her Hermes bags all over Hollywood, Heidi Montag, that “Hills” gal you love to hate, has turned her eye to the Fendi Spy (and, if my eyes aren’t failing me, it looks like she’s already got an electric-blue Chanel purse on her arm already). Seriously - does Brent Bolthouse pay this girl to play with designer purses at LA boutiques? (And is he hiring?) And does seeing Heidi carrying these covetable big-name bags lessen their appeal in your eyes?

Fendi is known for its double F Symbol commonly referred to as the "Zucca" print in its original form and "Zucchino" in its smaller style, Fendi's iconic "double F" logo pattern was first designed by Karl Lagerfeld in the 1960s. It has been used on a variety of Fendi products, including handbags, wallets, luggage, shoes, and apparel. Kanye West once appeared at a party with the logo shaved into his head. Fendi's newest brand offering a wide variety of home furnishings. Furniture, sofas, armchairs, poufs, chaise-longues, consoles, day-beds: items of everyday life seen, interpreted, and lived with the typical Fendi style and culture. Above all this there is one common denominator: the home seen once more as the heart of a lifestyle, small pieces of furniture acting as a support for the most immediate and practical needs and more significant pieces to be personalised according to the taste. Great attention is paid to the past while tending towards the future, with considerable concern for evolution in modern design, which is interpreted, enjoyed and shared in the spirit of today’s culture. And so we find objects for the home distinguished first of all – as is the entire creation of Fendi - for their fine quality: great care and attention in the choice of fabrics and their combinations, and in the 'mix' of materials which creates new forms. All this together with the craftsmanship and attention to detail, the careful working and hand finishing, the personality which is an integral part of Fendi style. And last but not least, that creativity and imaginativeness which come from research and experiment, a mood which extends from fashion to design through the creation of personalised and personalising objects.